AWeber Review: Is It a Reliable Email Marketing Software?

If you use the right software, your email marketing campaigns will no longer fail.

AWeber is one of the best email marketing software to help you appeal to your audience and drive conversions.

It enables you to automate email marketing tasks to save time and effort and increase your campaign performance.

You can create landing pages and sign-up forms, design your emails according to your audience's interests, and increase open rates.

AWeber landing pages have e-commerce options to help you entice people to make purchases without navigating to your e-commerce store. 

Launched in 1998, AWeber knows what the audience needs, and conducting your email marketing with it guarantees success.

This AWeber review shows what makes it a reliable email marketing software.

AWeber Email Marketing Features

AWeber`s features enable people of all technical skill levels to market their businesses.

The drag-and-drop features don`t require coding expertise. Plus, there are templates you can customize to suit your needs.

If you are not skilled in copywriting, AWeber AI can generate an intent-focused email copy to encourage people to perform your calls to action.

Here are the features this email marketing software offers

Drag and Drop Editor

AWeber email editor wasn`t made only for technical experts. You can design your emails however you want, regardless of your technical expertise.

You only have to choose the options you want from the toolbar and drop them in your emails and you are done.

You can add videos, images, logos, or signatures to resonate with your clients and increase your campaign performance.

Making it easy, AWeber has a gallery with tons of free images to choose from.

If you know how to code, there are hand-codding options, allowing you to be creative and design your emails as you like.

Moreover, there is a message preview option allowing you to confirm your messages before sending them. This enables you to identify and correct any errors and send emails with a high potential of converting.

Join AWeber and see how it can change your business for the better.

Landing Pages and Sign-Up Forms

You can do more than collect emails with AWeber landing pages.

You can add e-commerce buttons to generate sales directly from the landing pages.

However, for landing pages to be effective, you must use colors and images that align with your audience`s interests. AWeber provides organized templates, which you can choose according to your industry and customize.

What`s more, there is a built-in Canva feature that allows you to create beautiful images and make your landing page more attractive.

If you aim to build an email list, you can use the sign-up form.

With the sign-up form, you can do A/B slitting for your email components and see what your audience likes the most so you can create high-performing emails.

If you have a website, you can connect your domain with your landing page or sign-up form and spread brand awareness.

If you have no domain, no problem; AWeber provides free hosting.

To help you understand your landing page performance, you can connect Google Analytics and Facebook pixel and monitor your audience's actions.

See more on how to create landing pages that drive conversions here.

Auto-Newsletters

AWeber enhances email marketing consistency. It enables you to schedule newsletters so your audience doesn`t miss your content. This enables you to promote your new content and increase traffic.

You can connect your newsletters with your website so that whenever you publish content, your subscribers get emails convincing them to read.

If you have a YouTube channel, you can connect it and let people get an email each time you publish a new video. This helps get many views within a short time.

Do you have a Podcast?

AWeber auto-newsletter allows you to connect that one too. Your listeners will get notified whenever you upload a new episode, helping you to increase uploads.

This feature also allows you to connect your Etsy store so people automatically get new product listings.

You can also set automatic thank you emails and product recommendations when someone purchases.

For those who don`t complete purchases, you can set cart abandonment emails to encourage them to complete the purchase.

These are some of the benefits you can get from working with this email marketing software. Purchase your email marketing plan today and increase your business income.

Email Segmentation

You can resonate with your clients and entice them to buy your goods or services if your emails are related to their needs.

AWeber enables you to segment your emails based on their actions on your emails.

You can manually organize your email list or let AWeber automatically create tags based on

• Opens: People who open or don`t open your emails
• Clicks: People who click on particular links in your emails
• Purchases: People who buy, the products, and how much they spend
• Visits: People who visit your site and the pages they land on
• Location: People`s location based on their IP addresses
• Sign-Up form: People`s demographics

This enables you to learn more about your subscribers and create personalized emails that convince them to perform your calls to action.

Deliverability Guarantee

Despite `  your emails` value, if they can`t reach your recipients` inbox, you won`t convert. AWeber uses a spam solver to ensure emails reach your recipients' inboxes.

Moreover, it monitors its servers for suspicious email-sending patterns and removes malicious users to enhance the company`s trust and increase deliverability.

Besides, emails are protected with SSL so malware and hackers can`t access your data.

In-depth Analytics

Knowing your audience`s actions on your emails helps you learn how to tweak your email marketing campaigns and increase conversions.

AWeber has pre-made, readable reports that can let you know your audience details.

You will know your audience`s demographics, locations, active times, clicks, etc.

This enables you to send personalized emails at the right times and increase open and conversion rates.

To experience how AWeber can help you, purchase your plan, and start automating your email marketing tasks.

Learn more about how to market your business using AWeber in this content.

AWeber Email Marketing Pricing Plans

AWeber doesn`t restrict anyone from using its products. Whether you have money or not, you can conduct email marketing.

If you are running out of cash, there is a free plan, which enables you to collect up to 500 subscribers, create one landing page, email list, and email automation. That`s enough for a start-up business.

The best part is that you can upgrade if you want—no limitations.

However, with the paid email marketing plans, you can collect unlimited subscribers, create unlimited landing pages, get sales tracking and low transaction fees, advanced reports, etc. That is ideal for e-commerce businesses.

See how much the paid email marketing pricing plans cost

PLANS	PRICES
Lite Plan	$12.50 per month
Plus Plan	$20 per month
Unlimited Plan	$899 per month

AWeber Pros

• Deliverability: AWeber has advanced infrastructure, monitors its servers for malware, and removes accounts with suspicious sending patterns. This boosts the email marketing software's reputation and increases deliverability.
• Responsive support: AWeber has fast 24/7 support, enabling you to get help at any time.
• Pre-Designed Reports: You will get in-depth reports about your audience so you can know their interests and persona and create personalized email campaigns.
• Stock Images: There is no need to navigate to other apps. AWeber has a library of stock photos to choose from and make your emails and landing pages attractive.
• Email list segmentation: AWeber allows you to automatically segment your emails, which saves time and increases email performance.

AWeber Cons

• A bit complicated interface: AWebers` interface can be difficult to use for beginners. There is a learning curve for you to be able to use it.
• Email templates: Email templates seem outdated. You may have to use the Canva option and design yours.

AWeber Compared to Other Email Marketing Software

AWeber provides in-depth and accurate reports compared to other email marketing software. You will know your subscribers` demographics, locations, and actions in your emails.

Besides, it has an award-winning support. It has won more than 10 support awards, meaning if you get stuck, you do not worry. You will be attended to at any time.

Besides, it integrates with many tools and if you need images, you don`t have to move to other apps. AWeber provides a library of more than 600 images to choose from.

However, the email templates might require updating and the interface can be a bit complicated. That means you will have to use the learning resources and learn how to design your landing pages or the Canva option to create images.

AWeber Alternatives

Your technical expertise, budget, and marketing needs determine the email marketing software to use. Based on these factors, AWeber may not be your best fit.

Here are other marketing software to check out:

GetResponse: It is easy to use and has many advanced features, enabling you to use it without technical expertise. Additionally, it guarantees 99% deliverability and provides free security software. Here is a GetResponse review you can read more.

Gmass: This is a mail merge email marketing software that allows you to automate email marketing even with your free Gmail account. Check out more on this Gmass review.

AWeber Customer Reviews

AWeber is one of the best email marketing software. People commend its deliverability and the simplicity of creating landing pages.

Plus, it has easy-to-use templates and enables automating campaigns, enhancing consistency and increasing reliability.

See what this happy user says about AWeber on G2:

“User-friendly interface: AWeber provides a user-friendly and intuitive interface that makes it easy for beginners to get started with email marketing. It offers drag-and-drop email builders, pre-designed templates, and a straightforward workflow.

Email automation: AWeber allows you to automate your email campaigns, saving you time and effort. You can set up autoresponders, drip campaigns, and targeted follow-ups based on specific triggers or subscriber actions.”— Fashina O.

However, some users also report negative things about AWeber, like user interface and template customization.

That is true for inexperienced users who have no technical expertise. However, the platform has many learning resources to use and responsive support to help you in case of difficulties.

You can be one of these happy users. Buy your plan and try out AWeber's email marketing features.

What`s better is that you have a forever free plan, which you can upgrade if you are satisfied. And if you are not happy with it, you can cancel your membership.

AWeber Frequently Asked Questions

Is AWeber a Reliable Email Marketing Software?

Yes, it is reliable. It uses spam solvers and regularly monitors its server to guarantee email deliverability.

Can I Make Money with AWeber?

You can make money with AWeber by purchasing a plan and creating shoppable landing pages and emails to enable people to easily purchase your products.

Who can use AWeber?

AWeber is best for individuals, small businesses, and agencies that want to automate their email marketing tasks and increase conversions.

Is AWeber a Trustworthy Email Marketing Software: Final Verdict

AWeber is a trustworthy email marketing software that smoothens your marketing experience.

It provides landing pages that help collect emails and conduct e-commerce marketing without navigating to your stores.

You can automate your newsletters so your users don`t miss your content, which helps increase traffic and sales to your business.

With its award-winning support and plenty of learning resources, you are assured of getting help whenever you are stuck.

Purchase your AWeber plan and boost your business growth.